What's funny is not that Gottfrid Svartholm in the lower picture looks so much like Shaggy from the Scooby Doo movies - what's funny is that Matthew Lillard, who actually played Shaggy in the Scooby Doo movies, also played a role in a movie called Hackers that arguably represented the eclecticism of real life hackers (like Gottfrid Svartholm) better than Chris Hemsworth did in the movie Blackhat (which the upper picture is from).
Maybe InfoSec needs to team up with adult entertainment companies to help drive positive changes in user behaviour. After all, if using sex as bait works for the bad guys, maybe we should try learning from them.
You're not supposed to be able to tell what's inside a package (ahem), but in order to make that work you need a lot more padding to disguise the form of the contents. As it happens, that goes for certain kinds of hidden communication, too.